published Thursday, December 13th, 2012

Charity gala introduces new Bradley Square 12

Carmike Cinema
Carmike Cinema

Carmike Cinemas will celebrate the grand opening of the Bradley Square 12 in Cleveland, Tenn., with a $1 movie night tonight, Dec. 13.

The event kicks off at 7 p.m. with a selection of recent blockbuster movies for $1 admission, along with popcorn and soft drinks priced at $1 each. Proceeds go to Ronald McDonald House Charities. Tickets go on sale at 1 p.m. today.

The new 12-screen theater is at Bradley Square Mall, 200 Paul Huff Parkway. It boasts a seating capacity of 2,300 and features one of Carmike’s BigD big-screen concept theaters.

The BigD auditorium screen is 60 feet wide and nearly three stories tall. It will have a digital cinema projection system capable of both 2-D and 3-D presentations, a 7.1-channel sound system that has the ability to upgrade to 11.1 and 21-inch subwoofers.

The BigD experience is powered by a cutting-edge Christie Brilliant 3-D flash projector. The end result, according to Carmike officials, is a picture quality with noticeably higher resolution than HD.

The stadium-style layout features high-back luxury chairs with retractable armrests and cup holders. The upscale lobby has multiple concession areas featuring Coca-Cola Freestyle drink centers. The theater may be accessed from inside or outside the mall.

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