published Wednesday, October 2nd, 2013

Cleveland/Bradley County Library rolls out new online offerings

Jaime Butler uses a digital library catalog on a computer to look for C.S. Lewis novels Tuesday  at the Cleveland Bradley County Public Library in Cleveland, Tenn. The library will be installing new database software for its catalog as well as purchasing new electronic materials with a $10,000 gift and memorial fund.
Jaime Butler uses a digital library catalog on a computer to look for C.S. Lewis novels Tuesday at the Cleveland Bradley County Public Library in Cleveland, Tenn. The library will be installing new database software for its catalog as well as purchasing new electronic materials with a $10,000 gift and memorial fund.
Photo by Doug Strickland.

CLEVELAND, Tenn. -- The Cleveland/Bradley County Public Library is rolling out new online offerings to its patrons this fall, including an improved website, access to online magazine content and a webcast featuring children's authors.

On Tuesday, Zinio -- an online, mobile-friendly magazine service -- went live on the library's website. Zinio provides access to 49 periodicals through users' computers, phones or tablets.

The service allows library patrons to not only read magazines on the go, but it also provides access to periodicals that have now gone to online-only publication, said David Ingram, technology coordinator for the library.

He said in-house response to Zinio has been good. He recently used it to read a number of online periodicals without any problems while on a trip, Ingram said.

The new service also fits within the 24/7 "virtual library" concept that meets the needs of patrons' increased interest in electronic material, he said.

Check out of electronic material through the Tennessee Regional eBook and Audiobook Download System (READS) has experienced significant growth in recent years.

For the 2011-12 fiscal year, 24,058 electronic materials were downloaded, library director Andrew Hunt said. That number increased to 34,130 in 2012-13, which amounts to an increase of nearly 42 percent, he said.

The Cleveland/Bradley County Public Library's website recently has undergone a major overhaul that is generating more online traffic from people who are staying longer to view content, Ingram said.

"It's a major update," Ingram said. "The new website is fully responsive to any type of device, whether it is a tablet or a mobile phone."

Hunt said the motivation to redesigning the website was to make it more user friendly and make library resources more readily available. In comparison, he said, the library's old website was difficult to update and was slowly falling apart.

On Oct. 21 the library will host a webcast featuring Newberry Medalist Kate DiCamillo and National Ambassador for Young People's Literature emeritus Jon Scieszka.

The children's authors will discuss DiCamillo's latest book, "Flora & Ulysses: The Illuminated Adventures" and the important role of humor in children's literature. DiCamillo has written a number of popular children's books including "The Tale of Despereaux" and "Because of Winn-Dixie."

In other business, the library's core system of databases will undergo a conversion between Nov. 12 and Nov. 14 that will require closing the library then, Hunt said.

Paul Leach is based in Cleveland. Email him at paul.leach.press@gmail.com.

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