The Chattanooga Film Festival and Chattanooga Whiskey Co. are launching a #RespectCinema Filmmaking Challenge on Facebook today. CFF and Chattanooga Whiskey are requesting 10-30 second videos addressing why moviegoers should not text in movies.
The short films should convey a 'No Texting at CFF' theme, include the hashtag #RespectCinema and be uploaded to YouTube and shared on the Chattanooga Film Festival Facebook page here: facebook.com/ChattanoogaFilmFestival.
Outside of the CFF screenings, festival attendees are encouraged to use their smartphones to post about the films, educational panels, social events and overall CFF experience on all social media platforms.
CFF Festival Director Chris Dortch provides details on the contest in a Youtube video.
“Texting at the movies really takes away from the cinematic experience,” said Chris Dortch, CFF Festival Director. “We firmly believe in respecting film and will uphold a no texting policy at CFF screenings. That said we want people to have a LOT of fun at CFF so this was another way for us to not only involve filmmakers but keep something we think is serious a bit more on the lighthearted side.”
"We are very excited about the Chattanooga Film Festival and all that they will be bringing to our city," said Ashley Danford, Brand Manager at Chattanooga Whiskey Co. and the Tennessee Stillhouse.
The winning short film will be premiered at CFF April 3-6, 2014.