Taco Bell raises $300,000 for disaster aid after tornadoes

Taco Bell raises $300,000 for disaster aid after tornadoes

July 26th, 2011 by Staff Report in Business Around the Region

Area representatives, store personnel and media participate in a ribbon-cutting during the Ringgold, Ga., Taco Bell's grand reopening Thursday morning.

Photo by Dan Henry/Times Free Press.

Nearly 200 Taco Bell restaurants across the Southeast raised $300,000 to support the American Red Cross and its disaster relief efforts in the wake of the April 27 tornadoes.

Taco Bell will present the checks to Red Cross officials Wednesday at Taco Bell restaurants in Tuscaloosa, Ala., and Cleveland, Tenn. -- two of the hardest hit cities. Taco Bell asked customers to donate spare change toward disaster relief, and Taco Bell parent company Yum! Brands contributed $10,000; Taco Bell Franchise owner Tacala, the largest franchisee in the U.S., gave another $50,000.