Phil Schiller, Apple's senior vice president of worldwide product marketing, speaks on stage during the introduction of the new iPhone 5C in Cupertino, Calif.
Phil Schiller, Apple's senior vice president of worldwide product marketing, speaks on stage during the introduction of the new iPhone 5C in Cupertino, Calif.
Photo by Associated Press /Chattanooga Times Free Press .
published Tuesday, September 10th, 2013
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CUPERTINO, Calif. — For the first time since introducing the device that has reshaped technology and culture, Apple will offer two distinct versions of its latest iPhones — a cheaper model made of colorful plastic and another one that aims to be “the gold standard of smartphones” with a faster processor, fancier camera and fingerprint scanner for better security.

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